Brightcove (NASDAQ: BCOV) is one of 97 publicly-traded companies in the “Enterprise Software” industry, but how does it compare to its rivals? We will compare Brightcove to similar companies based on the strength of its risk, dividends, analyst recommendations, earnings, profitability, institutional ownership and valuation.

Analyst Ratings

This is a summary of current recommendations and price targets for Brightcove and its rivals, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Brightcove 0 1 2 0 2.67
Brightcove Competitors 354 2085 3963 109 2.59

Brightcove currently has a consensus price target of $8.42, suggesting a potential upside of 5.21%. As a group, “Enterprise Software” companies have a potential downside of 0.10%. Given Brightcove’s stronger consensus rating and higher possible upside, equities research analysts plainly believe Brightcove is more favorable than its rivals.

Institutional & Insider Ownership

61.7% of Brightcove shares are owned by institutional investors. Comparatively, 60.4% of shares of all “Enterprise Software” companies are owned by institutional investors. 4.4% of Brightcove shares are owned by insiders. Comparatively, 22.5% of shares of all “Enterprise Software” companies are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.


This table compares Brightcove and its rivals’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Brightcove -14.58% -25.11% -13.88%
Brightcove Competitors -25.59% -225.24% -8.30%

Volatility & Risk

Brightcove has a beta of 1.85, meaning that its stock price is 85% more volatile than the S&P 500. Comparatively, Brightcove’s rivals have a beta of 1.13, meaning that their average stock price is 13% more volatile than the S&P 500.

Valuation and Earnings

This table compares Brightcove and its rivals gross revenue, earnings per share (EPS) and valuation.

Gross Revenue EBITDA Price/Earnings Ratio
Brightcove $153.34 million -$10.62 million -12.12
Brightcove Competitors $1.27 billion $348.12 million 34.50

Brightcove’s rivals have higher revenue and earnings than Brightcove. Brightcove is trading at a lower price-to-earnings ratio than its rivals, indicating that it is currently more affordable than other companies in its industry.


Brightcove beats its rivals on 7 of the 12 factors compared.

About Brightcove

Brightcove Inc. is a global provider of cloud-based services for video. The Company’s products and services include Brightcove Video Cloud (Video Cloud), Brightcove Zencoder (Zencoder), Brightcove Once (Once), Brightcove Perform (Perform), Brightcove Video Marketing Suite (Video Marketing Suite), Brightcove Lift (Lift), Brightcove OTT Flow (OTT Flow) and Brightcove Enterprise Video Suite (Enterprise Video Suite), among others. Video Cloud is an online video platform. Video Cloud enables its customers to publish and distribute video to Internet-connected devices. Zencoder is a cloud-based video encoding service. Once is a cloud-based advertisement insertion and video stitching service. Perform is a cloud-based service for creating and managing video player experiences. Video Marketing Suite is a suite of video technologies designed to address the needs of marketers to drive awareness, engagement and conversion.

Receive News & Ratings for Brightcove Inc. Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Brightcove Inc. and related companies with Analyst Ratings Network's FREE daily email newsletter.