KeyCorp (NYSE: KEY) is one of 288 public companies in the “Banks” industry, but how does it weigh in compared to its peers? We will compare KeyCorp to similar companies based on the strength of its dividends, valuation, profitability, earnings, risk, institutional ownership and analyst recommendations.

Insider & Institutional Ownership

83.0% of KeyCorp shares are held by institutional investors. Comparatively, 52.9% of shares of all “Banks” companies are held by institutional investors. 0.7% of KeyCorp shares are held by insiders. Comparatively, 10.2% of shares of all “Banks” companies are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Analyst Ratings

This is a breakdown of current ratings for KeyCorp and its peers, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
KeyCorp 2 9 12 0 2.43
KeyCorp Competitors 2055 8129 8230 320 2.36

KeyCorp presently has a consensus target price of $20.68, suggesting a potential upside of 12.92%. As a group, “Banks” companies have a potential downside of 0.88%. Given KeyCorp’s stronger consensus rating and higher possible upside, research analysts clearly believe KeyCorp is more favorable than its peers.

Earnings & Valuation

This table compares KeyCorp and its peers revenue, earnings per share and valuation.

Gross Revenue NetIncome Price/Earnings Ratio
KeyCorp $5.39 billion $791.00 million 15.92
KeyCorp Competitors $5.89 billion $865.38 million 392.19

KeyCorp’s peers have higher revenue and earnings than KeyCorp. KeyCorp is trading at a lower price-to-earnings ratio than its peers, indicating that it is currently more affordable than other companies in its industry.


This table compares KeyCorp and its peers’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
KeyCorp 18.69% 10.35% 1.07%
KeyCorp Competitors 18.81% 8.77% 0.94%

Volatility and Risk

KeyCorp has a beta of 1.1, suggesting that its stock price is 10% more volatile than the S&P 500. Comparatively, KeyCorp’s peers have a beta of 0.80, suggesting that their average stock price is 20% less volatile than the S&P 500.


KeyCorp pays an annual dividend of $0.38 per share and has a dividend yield of 2.1%. KeyCorp pays out 33.0% of its earnings in the form of a dividend. As a group, “Banks” companies pay a dividend yield of 2.1% and pay out 37.2% of their earnings in the form of a dividend. KeyCorp has increased its dividend for 6 consecutive years.


KeyCorp beats its peers on 8 of the 15 factors compared.

About KeyCorp

KeyCorp is a bank holding company. The Company is a bank-based financial services company. The Company operates through its subsidiary, KeyBank National Association (KeyBank), which is engaged in providing banking services. Through KeyBank and other subsidiaries, it provides a range of retail and commercial banking, commercial leasing, investment management, consumer finance, and investment banking products and services to individual, corporate and institutional clients. Its segments include Key Community Bank and Key Corporate Bank. Key Community Bank serves individuals and small to mid-sized businesses by offering a range of deposit, investment, lending, credit card, and personalized wealth management products and business advisory services. Key Corporate Bank is a full-service corporate and investment bank focused on serving the needs of middle market clients in industry sectors, which include consumer, energy, healthcare, industrial, public sector, real estate and technology.

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