National Beverage (NASDAQ: FIZZ) and Long Blockchain (NASDAQ:LBCC) are both non-cyclical consumer goods & services companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, earnings, dividends, profitability, valuation and risk.

Earnings and Valuation

This table compares National Beverage and Long Blockchain’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
National Beverage $826.92 million 5.92 $107.04 million $2.68 39.20
Long Blockchain $4.56 million 9.24 -$10.44 million ($1.64) -2.57

National Beverage has higher revenue and earnings than Long Blockchain. Long Blockchain is trading at a lower price-to-earnings ratio than National Beverage, indicating that it is currently the more affordable of the two stocks.


This table compares National Beverage and Long Blockchain’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
National Beverage 13.80% 54.30% 34.57%
Long Blockchain -270.51% -484.90% -228.36%

Volatility and Risk

National Beverage has a beta of 0.55, suggesting that its stock price is 45% less volatile than the S&P 500. Comparatively, Long Blockchain has a beta of -52.82, suggesting that its stock price is 5,382% less volatile than the S&P 500.

Analyst Ratings

This is a breakdown of recent recommendations and price targets for National Beverage and Long Blockchain, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
National Beverage 2 0 1 0 1.67
Long Blockchain 0 0 0 0 N/A

National Beverage currently has a consensus target price of $94.00, indicating a potential downside of 10.52%. Given National Beverage’s higher possible upside, equities analysts clearly believe National Beverage is more favorable than Long Blockchain.

Institutional and Insider Ownership

21.4% of National Beverage shares are held by institutional investors. Comparatively, 1.7% of Long Blockchain shares are held by institutional investors. 75.2% of National Beverage shares are held by insiders. Comparatively, 18.1% of Long Blockchain shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.


National Beverage beats Long Blockchain on 12 of the 13 factors compared between the two stocks.

About National Beverage

National Beverage Corp. is a holding company. The Company develops, produces, markets and sells a diverse portfolio of flavored beverage products primarily in North America. The Company’s brands consist of beverages geared to the active and health-conscious consumer (Power+ Brands), including sparkling waters, energy drinks and juices, and carbonated soft drinks in a range of flavors, including regular, sugar-free and reduced calorie options. In addition, the Company produces soft drinks for certain retailers, such as allied brands. The Company’s portfolio of Power+ Brands includes LaCroix, LaCroix Curate, LaCroix NiCola and Shasta sparkling water products; Rip It energy drinks and shots, and Everfresh, Everfresh Premier Varietals and Mr. Pure juice and juice-based products. The Company’s carbonated soft drinks include Shasta and Faygo, iconic brands. The Company had, as of April 30, 2016, 12 production facilities located near metropolitan markets across the continental United States.

About Long Blockchain

Long Blockchain Corp., formerly Long Island Iced Tea Corp., is a holding company operating through its subsidiary, Long Island Brand Beverages, LLC (LIBB). The Company is engaged in the production and distribution of Non-Alcoholic Ready-to-Drink (NARTD) iced tea in the beverage industry. It is organized around its brand, Long Island Iced Tea. Long Island Iced Tea is sold primarily on the East Coast of the United States through a network of national and regional retail chains and distributors. The Company produces brewed tea, using black tea leaves, purified water and natural cane sugar or sucralose. The Company’s Long Island Iced Tea’s flavors include lemon, peach, raspberry, guava, mango, diet lemon, diet peach and sweet tea. It also offers lower calorie iced tea in over 12 ounce bottles. The lower calorie flavor options include mango, raspberry and peach. The Company’s products include All-Natural Tea, Diet Tea, Fruit-Flavored Tea, Organic Tea and Herbal Tea.

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