FLIR Systems (NASDAQ: FLIR) and ADT (NYSE:ADT) are both mid-cap technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their earnings, profitability, analyst recommendations, dividends, risk, valuation and institutional ownership.

Analyst Recommendations

This is a breakdown of recent recommendations for FLIR Systems and ADT, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
FLIR Systems 0 2 3 1 2.83
ADT 0 1 7 0 2.88

FLIR Systems presently has a consensus price target of $45.00, suggesting a potential downside of 8.29%. ADT has a consensus price target of $16.25, suggesting a potential upside of 36.10%. Given ADT’s stronger consensus rating and higher possible upside, analysts plainly believe ADT is more favorable than FLIR Systems.


This table compares FLIR Systems and ADT’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
FLIR Systems 12.30% 14.30% 9.43%

Insider and Institutional Ownership

91.6% of FLIR Systems shares are owned by institutional investors. 3.0% of FLIR Systems shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.


FLIR Systems pays an annual dividend of $0.60 per share and has a dividend yield of 1.2%. ADT does not pay a dividend. FLIR Systems pays out 38.0% of its earnings in the form of a dividend. FLIR Systems has raised its dividend for 5 consecutive years.

Valuation and Earnings

This table compares FLIR Systems and ADT’s revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
FLIR Systems $1.66 billion 4.09 $166.62 million $1.58 31.06
ADT $2.95 billion 3.03 -$536.58 million N/A N/A

FLIR Systems has higher earnings, but lower revenue than ADT.


FLIR Systems beats ADT on 10 of the 15 factors compared between the two stocks.

FLIR Systems Company Profile

FLIR Systems, Inc. (FLIR) designs, develops, markets and distributes thermal imaging systems, visible-light imaging systems, locater systems, measurement and diagnostic systems and threat-detection solutions. The Company’s segments include Surveillance, Instruments, Security, OEM & Emerging Markets, Maritime and Detection. Its Surveillance segment provides enhanced imaging and recognition solutions. Its Instruments segment provides devices that image, measure and assess thermal energy, gases and other environmental elements for industrial, commercial, and scientific applications under the FLIR and Extech brands. Its OEM & Emerging Markets segment provides thermal imaging camera cores and components. Its Maritime segment develops and manufactures electronics and imaging instruments. Its Security segment develops and manufactures a range of cameras and video recording systems. The Detection segment offers sensors, instruments and integrated platform solutions.

ADT Company Profile

ADT Inc. is a provider of monitored security, interactive home and business automation and related monitoring services in the United States and Canada. The Company offers a range of products home security systems, home automation, security cameras, fire, home and safety, and monitoring services. It also offers residential, commercial, and multi-site customers a comprehensive set of burglary, video, access control, fire and smoke alarm, and medical alert solutions. Its 24/7 monitoring capabilities are enabled by 12 monitoring centers.

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