LVMH Moet Hennessy Louis Vuitton (OTCMKTS: LVMUY) and Long Blockchain (NASDAQ:LBCC) are both consumer staples companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, risk, institutional ownership, dividends, profitability, valuation and analyst recommendations.

Profitability

This table compares LVMH Moet Hennessy Louis Vuitton and Long Blockchain’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
LVMH Moet Hennessy Louis Vuitton N/A N/A N/A
Long Blockchain -270.51% -484.90% -228.36%

Dividends

LVMH Moet Hennessy Louis Vuitton pays an annual dividend of $1.31 per share and has a dividend yield of 1.9%. Long Blockchain does not pay a dividend. LVMH Moet Hennessy Louis Vuitton pays out 57.0% of its earnings in the form of a dividend.

Analyst Recommendations

This is a breakdown of recent ratings and recommmendations for LVMH Moet Hennessy Louis Vuitton and Long Blockchain, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
LVMH Moet Hennessy Louis Vuitton 0 2 2 0 2.50
Long Blockchain 0 0 0 0 N/A

Earnings & Valuation

This table compares LVMH Moet Hennessy Louis Vuitton and Long Blockchain’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
LVMH Moet Hennessy Louis Vuitton $48.16 billion 3.63 $5.80 billion $2.30 30.00
Long Blockchain $4.56 million 2.41 -$10.44 million N/A N/A

LVMH Moet Hennessy Louis Vuitton has higher revenue and earnings than Long Blockchain.

Institutional and Insider Ownership

0.4% of LVMH Moet Hennessy Louis Vuitton shares are held by institutional investors. Comparatively, 1.4% of Long Blockchain shares are held by institutional investors. 18.1% of Long Blockchain shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Risk and Volatility

LVMH Moet Hennessy Louis Vuitton has a beta of 1.02, indicating that its stock price is 2% more volatile than the S&P 500. Comparatively, Long Blockchain has a beta of -7.79, indicating that its stock price is 879% less volatile than the S&P 500.

Summary

LVMH Moet Hennessy Louis Vuitton beats Long Blockchain on 9 of the 12 factors compared between the two stocks.

About LVMH Moet Hennessy Louis Vuitton

LVMH Moet Hennessy Louis Vuitton SE is a luxury goods company. Its business activities are divided into various business groups, including Wines & Spirits, Fashion & Leather Goods, Perfumes & Cosmetics, Watches & Jewelry, Selective retailing and Other activities. The Company has approximately 70 brands and over 3,950 stores around the world. It produces still and sparkling wines from various wine-growing regions, as well as whiskey. The Fashion & Leather Goods business group includes brands, such as Louis Vuitton, Fendi, Donna Karan, Loewe, Marc Jacobs, Celine and Edun. It focuses on the perfumes, make-up and skincare business, and offers a range of brands, including Christian Dior, Guerlain and Kenzo. The Watches & Jewelry sector operates in two segments: high-quality watchmaking, and jewelry and high jewelry. Its Selective Retailing companies operate in Europe, North America, Asia and the Middle East. Its other activities include Les Echos group, Royal Van Lent and Cheval Blanc.

About Long Blockchain

Long Blockchain Corp., through its subsidiaries, produces and distributes iced tea in the United States. The company offers ready-to-drink iced tea under the Long Island Iced Tea brand. It also provides lemonade under the The Original Long Island brand name. In addition, the company focuses on developing and investing in blockchain technology solutions. Long Blockchain Corp. was founded in 2011 and is based in Farmingdale, New York.

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