Investors bought shares of Facebook, Inc. (NASDAQ:FB) on weakness during trading on Friday after an insider sold shares in the company. $549.13 million flowed into the stock on the tick-up and $378.00 million flowed out of the stock on the tick-down, for a money net flow of $171.13 million into the stock. Of all stocks tracked, Facebook had the 3rd highest net in-flow for the day. Facebook traded down ($0.40) for the day and closed at $143.80Specifically, VP Colin Stretch sold 750 shares of the stock in a transaction dated Wednesday, October 17th. The shares were sold at an average price of $160.00, for a total transaction of $120,000.00. Following the sale, the vice president now directly owns 92,394 shares of the company’s stock, valued at approximately $14,783,040. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. Also, COO Sheryl Sandberg sold 55,000 shares of the stock in a transaction dated Thursday, December 27th. The shares were sold at an average price of $132.11, for a total transaction of $7,266,050.00. The disclosure for this sale can be found here. Insiders have sold a total of 431,850 shares of company stock worth $60,909,341 over the last three months. 16.25% of the stock is currently owned by insiders.

FB has been the topic of a number of research reports. Argus dropped their price objective on shares of Facebook from $237.00 to $210.00 and set a “buy” rating on the stock in a report on Wednesday, October 3rd. Morgan Stanley raised their price objective on shares of Facebook from $185.00 to $175.00 and gave the stock a “buy” rating in a report on Friday, October 12th. Morningstar set a $186.00 price objective on shares of Facebook and gave the stock a “buy” rating in a report on Thursday, October 11th. JPMorgan Chase & Co. reissued a “buy” rating and issued a $195.00 price objective on shares of Facebook in a report on Wednesday, September 26th. Finally, Wells Fargo & Co reissued a “buy” rating and issued a $220.00 price objective on shares of Facebook in a report on Monday, October 1st. Four equities research analysts have rated the stock with a sell rating, nine have issued a hold rating, thirty-eight have given a buy rating and one has given a strong buy rating to the company’s stock. The company has an average rating of “Buy” and a consensus target price of $186.92.

The company has a market capitalization of $418.99 billion, a P/E ratio of 23.34, a price-to-earnings-growth ratio of 0.92 and a beta of 0.58.

Facebook (NASDAQ:FB) last posted its quarterly earnings data on Tuesday, October 30th. The social networking company reported $1.76 EPS for the quarter, topping the consensus estimate of $1.46 by $0.30. The company had revenue of $13.73 billion during the quarter, compared to analyst estimates of $13.82 billion. Facebook had a net margin of 37.57% and a return on equity of 27.89%. Facebook’s quarterly revenue was up 32.9% compared to the same quarter last year. During the same period in the previous year, the firm earned $1.59 earnings per share. As a group, sell-side analysts predict that Facebook, Inc. will post 7.37 EPS for the current fiscal year.

Several institutional investors and hedge funds have recently modified their holdings of the company. Accurate Investment Solutions Inc. raised its holdings in shares of Facebook by 35.6% in the fourth quarter. Accurate Investment Solutions Inc. now owns 453 shares of the social networking company’s stock valued at $59,000 after acquiring an additional 119 shares in the last quarter. YHB Investment Advisors Inc. raised its holdings in shares of Facebook by 19.9% in the fourth quarter. YHB Investment Advisors Inc. now owns 40,364 shares of the social networking company’s stock valued at $5,291,000 after acquiring an additional 6,704 shares in the last quarter. New England Research & Management Inc. raised its holdings in shares of Facebook by 7.9% in the fourth quarter. New England Research & Management Inc. now owns 7,075 shares of the social networking company’s stock valued at $927,000 after acquiring an additional 520 shares in the last quarter. Northstar Investment Advisors LLC bought a new stake in shares of Facebook in the fourth quarter valued at about $1,124,000. Finally, First Hawaiian Bank raised its holdings in shares of Facebook by 26.3% in the fourth quarter. First Hawaiian Bank now owns 34,221 shares of the social networking company’s stock valued at $4,486,000 after acquiring an additional 7,133 shares in the last quarter. 58.14% of the stock is owned by hedge funds and other institutional investors.

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Facebook Company Profile (NASDAQ:FB)

Facebook, Inc provides various products to connect and share through mobile devices, personal computers, and other surfaces worldwide. Its products include Facebook Website and mobile application that enables people to connect, share, discover, and communicate with each other on mobile devices and personal computers; Instagram, a community for sharing visual stories through photos, videos, and direct messages; Messenger, a messaging application to communicate with other people, groups, and businesses across various platforms and devices; and WhatsApp, a mobile messaging application.

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