Magal Security Systems (NASDAQ:MAGS) and Vocera Communications (NYSE:VCRA) are both small-cap industrial products companies, but which is the superior business? We will contrast the two companies based on the strength of their profitability, earnings, analyst recommendations, institutional ownership, dividends, valuation and risk.

Earnings and Valuation

This table compares Magal Security Systems and Vocera Communications’ revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Magal Security Systems $92.60 million 1.25 $2.95 million N/A N/A
Vocera Communications $179.63 million 5.53 -$9.67 million ($0.17) -187.76

Magal Security Systems has higher earnings, but lower revenue than Vocera Communications.

Risk and Volatility

Magal Security Systems has a beta of 1.27, meaning that its stock price is 27% more volatile than the S&P 500. Comparatively, Vocera Communications has a beta of 0.26, meaning that its stock price is 74% less volatile than the S&P 500.

Institutional & Insider Ownership

18.6% of Magal Security Systems shares are owned by institutional investors. 24.4% of Magal Security Systems shares are owned by company insiders. Comparatively, 3.2% of Vocera Communications shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Analyst Recommendations

This is a summary of current ratings and target prices for Magal Security Systems and Vocera Communications, as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Magal Security Systems 0 0 0 0 N/A
Vocera Communications 0 2 7 0 2.78

Vocera Communications has a consensus target price of $38.78, suggesting a potential upside of 21.48%. Given Vocera Communications’ higher probable upside, analysts plainly believe Vocera Communications is more favorable than Magal Security Systems.

Profitability

This table compares Magal Security Systems and Vocera Communications’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Magal Security Systems 2.65% 3.08% 2.20%
Vocera Communications -9.52% -7.87% -3.61%

Summary

Magal Security Systems beats Vocera Communications on 8 of the 12 factors compared between the two stocks.

About Magal Security Systems

Magal Security Systems Ltd. develops, manufactures, markets, and sells perimeter intrusion detection sensors, physical barriers, video analytics and video management systems, and cyber security products and systems worldwide. It operates through three segments: Perimeter Products, Turnkey Projects, and Video and Cyber Security. The company offers perimeter security products that enable customers to monitor, limit, and control access by unauthorized personnel to specific regions or areas. Its perimeter security systems include fence mounted detection systems; detection grids, gates, and fences to protect water passages, VIP residences, and other outdoor applications; buried sensors; hybrid perimeter intrusion detection and intelligent lighting systems; electrical field disturbance sensors; and microwave sensors. The company also provides integrated intelligent video management solutions for security surveillance and business intelligence applications; and cyber-security products for monitoring, securing, and the active management of wired, wireless, and fiber optic communication networks, as well as turnkey solutions. In addition, it offers RoboGuard, a platform that runs on a rail along the perimeter of protected sites; and life safety/duress alarm products to protect personnel in prisons. Further, the company provides MTC-1500I, a dual technology outdoor surveillance system; Fortis4G, a fourth generation command and control system; StarNet 2, a security management system; and Network Manager, a middleware package. Its products are used to protect national borders, military bases, power plants, airports, sea ports, postal facilities, prisons, banks, retail operations, hospitals, municipal security, sporting events, and industrial locations from terrorism, theft, and other security threats. The company sells its products through system integrators and distribution channels. Magal Security Systems Ltd. was founded in 1965 and is headquartered in Yehud, Israel.

About Vocera Communications

Vocera Communications, Inc. provides secure, integrated, and intelligent communication and workflow solutions that empowers mobile workers in healthcare, hospitality, energy, and other mission-critical mobile work environments in the United States and internationally. The company's communication solution integrated with other clinical systems, including electronic health records, nurse call systems, and patient monitoring, as well as to provide critical data, alerts, alarms, and clinical context that enable workflow. It also offers Vocera Communication and Workflow System, a software platform, which connects communication devices, such as hands-free, wearable, and voice-controlled communication Smartbadge and badges, as well as third-party mobile devices. In addition, the company offers Experience Innovation Network, a membership program, which partners with healthcare provider organizations for the development of innovations and solutions that enhance care team and patient experience, as well as clinical and operational performance. Further, it provides professional and technical support services; and classroom training, distance learning, or customized courseware for systems administrators, IT and industry-specific professionals, and end-user educators. As of December 31, 2018, Vocera Communications, Inc. provided its solutions to approximately 1,600 healthcare facilities, including large hospital systems, small and medium-sized local hospitals, and various clinics, surgery centers, and aged-care facilities. The company sells its products through direct sales force, resellers, and distributors. Vocera Communications, Inc. was founded in 2000 and is headquartered in San Jose, California.

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